To understand the viral impact of the series, one must understand Leo Reich. The London-based writer and stand-up earned critical raves for his solo stage show Literally Who Cares?!, which deconstructed youth narcissism, performative activism, and hyper-sexualized online culture. It Gets Worse expands those stage monologues into a narrative format, following self-absorbed urban creatives colliding with emotional reality.
Casting Andrew Scott in a central guest slot elevates the material. Scott does not simply provide prestige legitimacy; he leans into the character's unsettling emotional ambiguity. Rather than softening the script’s rough edges, Scott matches Reich's rhythm beat for beat. The resulting dynamic feels unvarnished, sharp, and decidedly uninterested in conventional likability, setting it apart from standard commercial romantic comedies.